Our Strategies

To look within, is to look beyond.

Our Strategies

Create and Cultivate.

We create and grow our own organic ideas/techniques addressing your vision and needs in society and in the marketplace for your brand.

We seek to cultivate, ally, and partner with that pioneering vision.

Our Areas of Tomorrow - Marketing/Consulting Focuses

Food, Agriculture,

Sustainability, and Nutrition

Automotive, Construction,

and Manufacturing

Technology, Robotics,

and Automation

Consumer Products,

Luxury Goods, and Services

Sports, Media, Marketing,

and Digital Assets

Luxury/Sustainable Travel,

Hospitality, Experiences,
and Global Mobility

Finance, Passion Investments,
Real Estate

Re

Lifestyle, Health,
and Social Responsibility

Our Approach

What we do is simple. We like absurd ideas. We're full of them. We love bringing them to life.

We love ideas that are free from the restraints of convention. Those are the ideas that change the world.

The ones that do good. The ones that make your dream into a force of nature.
The ones that make doing the impossible wonderful.
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List of Services

Our Capabilities


AI Automation/ - Print

a powerful showcase of evocative copy generation


An Open Letter from us and Our AI, IcXc

This statement is not just a showcase of our limitless proficiencies in print copy and public relations statements, but a clear declaration of our intentions to the world and an exploration as to how we will shape the future.


Key Notes:

- For this statement, we trained IcXc to examine, replicate, and emulate the organic writing style, tenor, and diction of our Lab Director along with examining our company ethos. The goal for this was to create a print generation capability that sounds viscerally human, rapidly adaptable, efficient, bespoke, and purposeful with an eye for being able to blindingly create rich marketing campaigns, scripts, consulting documents, and PR statements at hyperdrive pace and agility without sacrificing extraordinary quality and scalability, adjusting to your every need.


- As part of the experiment in 2021, we had our Lab Director write a few pieces of copy and had IcXc write one and presented it to both staff and personal acquaintances. Out of the 10 pieces written, 4 were written by IcXc.  Not one person was able to detect and tell the difference. The difference however? IcXc took 30 seconds to write this, our Lab Director takes an average of 45

minutes to write one piece of copy. Do the math and imagine the possibilities.


- However, it is not just copy; but IcXc creates beautiful, personalised branding that is consistent, captivating, expansive and bold with thoughtful and gorgeous design with a human touch and scientific, cybernetic precision that competes with the largest firms. We built this with the idea that your branding and messaging should create experiences at the speed of stars. Your business shouldn't have to wait to flourish and blossom. Your business needs not sit idly by to tell your story in this world and market of split second instances as your clients move faster every waking day. Your moment is right here and its time to capture your potential with our foresight.


Start your journey.

AI Video Media Generation/

a demonstration into the next era of audio/visual possibilities.

From Thoughts to Data To Reality - New Ideas in Action

/ Boundless and Limitless Possibility, Imagination and Captivation Unfurled

 
Staggering, isn't it? Hard to believe each one of these videos below was made using the jaw-dropping capacity and technological brawn of Artificial Intelligence-- but the reality is, a new era is upon us, and we stand before it ready like Prometheus bearing the torch, harnessing the infinite aptitudes, wonders, and promises that it presents to bring forth a new age in business innovation. At the crossroads of art, science, and technology-- just contemplate the unrivalled potential that is being displayed and imagine the endless conversations you, your organisation, and your client base we will give rise to. From a mere passing idea to a whole storyboard; live, in action-- with enthralling visuals, vibrant characters, intriguing concepts, riveting settings, and fascinating plots; in a matter of mere minutes. Imagine and grasp the notion of how impossible is, truly, no longer such. Complexities and challenges, impossibilities and absurdities, constraints and obstacles-- all wilted away, distilled and bottled into surreal simplicity, quality, and speed. Complicated months-long, million-dollar marketing campaigns once filmed in far-flung, remote, and difficult regions with a litany of convoluted moving parts now entirely
shot and engineered in our studio destroying any impediment you once considered in unleashing your full creative force and business demand for a fraction of the cost. From the Himalayas to the Roman Empire to a fictional planet-- we make more than just your vision happen... we make it real, breathing, thriving, and living. Anything you imagine is no longer off the table. Your inspiration spawned into lore. Your fantasy made tangible.


With these videos, we wanted to extreme showcase the diversity, versatility, and range of our vast proficiencies, styles, and the applicable uses you can utilize us for your own business needs. Luxury airlines, exotic destinations, Michelin Star restaurants, breathtaking experiences, exciting products, new services, adventurous automobiles, thrilling sports-- anywhere, everywhere, everything and whatever in-between. We can tell its story. Ethereal, dreamy, photorealistic, animated, serious, ridiculous. It does not matter. While we're still a bit away from fully deploying these abilities, the potential we showcase here is undeniable and these abilities are the roadmap to the new frontier of AR/VR Marketing.


On the right, are the videos made in the AI's earliest of its infancy when we started. On your left, this is where we are and where we're going.

A kid friendly animated advertisement about a summer family vacation in where dad surprises them with their long-dreamt destination feeling the joyous freedom of summer as they break free from the mundane toils of life? Done.

A dog food commercial about a Youtuber Corgi living their best life in Bali? No problem.


Videos promoting the quintessential luxuries of hotel and airlines evoking a new golden age in travel as they unlock your world to places like Santorini or the Amalfi Coast?
Absolutely.

Clips broadening awareness of a new, rugged adventurous Cross-Country Motorsports Rally Racing league? Simple.

A commercial about the welcoming morning smells and sounds of crackling bacon to start your day? Let's do it.  

A new day has arrived for you and your brand-- and we're making it happen now.
Best part? This is only the beginning.     

Projective and AR-VR Marketing/

rethinking marketing beyond this dimension and introducing the next domain of brands

Your style, your idea

expressed to new realms.

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With the convergence of digital and physical realities, therein lies a new stage to connect your identity with your consumers in a fully immersive reality.

Envision yourself just coming home after picking up the newest AR/VR headset as a little reward for your performance at work. In your excitement, you rush to set it up and decide to give it a proper test run putting it through its paces. After you've got a handle on its use, you remember your Hawaii vacation that you had planned this summer is quickly coming up, and you haven't exactly planned for it being busy at work. Using your new device, you go to a travel website and through the lens of your headset you instantly arrive in Waikiki Beach, nestled in the wondrous sands amidst the ocean water and its verdant landscapes rising above the hustle and bustle of Honolulu. You hear the waves, and interact with your surroundings as if you were already there moving and talking about-- video game style. You tour the surrounding areas and preview what is it you'd be doing while being presented new experiences as if you're already there-- from your couch. Imagine it-- new restaurants giving you the feel of the establishment as you search for a place to eat, test driving a new car while shopping, being demo'd a new tool for your project car in your garage, sitting in a concert or MMA fight remotely, or scanning a product with your lens to learn more about it and see how it fits into your life or home. That is just some level of examples how we plan to deploy this.


That is the future and the beginning that Augmented Reality presents. That is the series of images being shown on the top. It doesn't stop there, either.


Beyond the headset and lens however, there is more because it is not our reality fusing into the digital but the digital coming into ours. View the images on the bottom.

As you walk down a busy city street, you pass by numerous signage at street level, but you don't recall what they were even presenting to you because you're numb to it and unconsciously blocked it out as you've moved too quickly to even notice it whilst looking for a place to duck in and eat. Suddenly, you see some sort of pad-like structure nearing the corner of the intersection. "That's new", you think to yourself. Suddenly, it emits a light-- and emerging from this light-- is a hologram. Amazed by it, you stop in your tracks as it recounts news, clips with sports scores, traffic, weather, and specials by local businesses including a restaurant you've wanted to try with a lunch offering that makes your decision easy. Convinced by this display of technological activation and engagement, you notice you can ask the hologram for more information, and so you do, gathering the information to head over. This experience is now imprinted and burned in your mind. You rush over as you're only a few blocks away and see the second mind-blowing thing of the day. A traffic arch that illuminates traffic signals from both sides using the entirety of the structure. As you pull up to the street side, you notice on red, the traffic arch starts displaying gas price adverts from the nearest stations, traffic conditions for the next few miles/kms to the cars below, and sales with QR codes and shopper pages sent via NFC for coupons at your nearest grocery store as you cross the intersection followed by a trailer for a move. Bewildered and astounded again, you mention to yourself: "well, I should pick up milk since the wife asked me to. Maybe after lunch I'll go see that movie and pick up the milk on the way home. Crazy what I saw today, I better tell her what I saw. I literally spoke to a hologram!" As Blade Runner or Minority Report-esque that may sound, the fact is, the next level of promotional engagement is inevitable. This how we envision it and how we plan, in some ways, to execute it.


We plan on developing new methods, mediums and technologies to take a new leap forward in enacting interactive engagement and activation.

Project NewCastle/

a luxury agri-hospitality hotel/housing concept that takes new sustainable architectural styles blending and technology for tomorrow.

Project Telegraph/

a modular telecoms device designed to break the mould; re-doing and improving how we use and think about our devices and interactions.

Dare. Dream. Do.

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